MECHANICAL DYNAMICS & ANALYSIS POWERS ITS POSITION
Differentiating from competitors by focusing on expertise.
MD&A needed to support the marketing of its high-quality repair, services, and parts for steam, gas, and industrial turbines, and generators. Key to this effort was the creation of a visual language and marketing message. In an environment replete with large-scale mergers, national and international acquisitions, and fast-paced new product developments, Design for a Small Planet galvanized the company’s sales force by presenting its highly-specialized services in brochures and videos. We did this using contemporary and progressive approaches that emphasized the company’s expertise and long-standing-customer relationships. Project Direction and Marketing Manager Kelly Plunkett. Janet Smith Video Copywriting, 3VM Video Production.
2019 ADDYs Finalist — Brochure
THERMOAURAPrint Design, Collateral
SAGE COLLEGESHigher Education, Print Design, Collateral
RPIHigher Education, Printing Design, Collateral
SKILLSUSA ANNUAL REPORTPrint, Corporate Design, Advertising
OPALKA GALLERYPrint, Branding
BOSTON UNIVERSITY BROCHUREPrint, Branding
LOGO DESIGNPrint, Branding
SKILLSUSA 2017-2018Print, Branding
SILVER AGE SERIESPrint, Branding
SKILLSUSA 2018-2019Print, Branding